Whether you’re a Christian County pastor, a member of a local church, or just looking to promote your church online, you can use this article to learn how to build links that will increase your website’s search engine optimization.
Create an SEO-friendly website
Whether you’re building an SEO-friendly website for Christian County or your business in general, you’ll want to be sure to incorporate SEO into your design. This can help you earn more web traffic and sales.
One of the first things you’ll want to do is optimize your pages for loading speed. This can be especially important for mobile users. If your website takes a long time to load, you might risk losing visitors. You can also boost your site’s SEO by optimizing the images on your pages. This includes compressing images and using smaller images, which can reduce the overall load time of your site.
You’ll also want to make sure you have unique meta descriptions on your pages. These are short descriptions of your pages that can be up to 155 characters in length. They help search engines understand what your page is about, and can even increase your website’s ranking.
Keeping your site’s content clean is also very important. If your site contains plagiarized content, you may end up being flagged by the search engine. That’s why you’ll want to create high-quality content that isn’t plagiarized.
You’ll also want to use heading tags on your pages. These will make your articles easier to read and skim. This will keep the readers from being weighed down by big blocks of text.
Internal linking is another important part of your website. This helps search engines find new pages and discover relevant links. It will also provide Google with a well-rounded map of your website.
You’ll also want to have a clear business model and value proposition on your site. This will allow users to understand what they’re buying and will help build your brand in the process. You should also ensure that your navigation menus and pages are easy to find. This will help users see the pages you’re promoting, which can boost your conversion rates.
Lastly, you’ll want to make sure your site is mobile-friendly. If you’re not sure how your website is performing on mobile devices, you can run Google’s mobile-friendly test. It’ll give you feedback on how your desktop-friendly site performs on mobile.
Get links from other websites
Getting links from other websites can be an art. Thankfully, there are some tips and tricks that will help you out. Aside from the traditional link building tactics, there are several sites that you can submit your work to in order to get a free backlink. For example, you could go to a municipal website and see if you can have your church’s website listed on their site. Or, you could go to the town clerk and request that your business be added to a list of churches in your area.
The key to success is to make sure you are submitting to the right places. The best places to submit your site are municipal websites, municipal newspapers, and city sponsored events. You can also use the Internet to find the best local business directories for your specific industry. You can then contact the owners of these places and ask them if you can be listed as a recommended vendor. If you’re lucky, you may even get your website added to their homepage. These are all free services that will get your business on the map. Having your website listed on a municipal website will not only help your SEO, it will also boost your brand recognition in the community.
Name your church’s city and state in the page title and page description
Adding your church’s address to the domain name is a must if you want to show up on Google’s map. It’s also the easiest thing to do and a great way to improve your local SEO efforts. Besides, a good number of your church visitors will be coming to your website via mobile devices. Having a mobile-friendly site will get you a nice bump in the search engine rankings.
The best way to go about it is to sign up for a free listing with one of the many local business listing sites. Once you’ve got your foot in the door, be sure to update your contact information and content to make sure the listing stays active. This will keep your site fresh in people’s minds and increase your chances of getting a phone call from a potential donor.
The other best practice is to include a link to your church’s website on your social media pages, such as Twitter and Facebook. This will not only drive traffic to your site, but it will help you promote your sermons and events. As a bonus, you’ll likely find that your followers are also happy to share your latest church news. Plus, if you’re not in the habit of spamming your followers with spammy links, they’ll be more likely to follow you in the future.
There are many SEO tools to choose from, but a free listing service like Yelp or YellowPages is a great place to start. Whether you’re just starting out or you’re looking to make some serious strides, a listing with an appropriate category is a must. Including the right information is the only way to ensure that you appear in the best possible places.
