Whether you are looking to establish your business in Hidalgo County, Texas, or you are just trying to rank your website higher in Google’s search results, you have to learn how to build links. Specifically, you need to understand how to target the right websites, avoid manual penalties, and create a linkable asset strategy.
Resource pages make PERFECT link building targets
Getting links from resource pages is a great way to improve your search engine ranking. Generally, they are considered to be authoritative sites in their industry and in their locality. You can find them using Google searches. You can also use a tool called Ahrefs Site Explorer to find the best resource pages to link to. You can also use a browser plugin like Monitor Backlinks to keep track of your resource page links.
If you want to get links from resource pages, you should consider building relationships with other site owners. They may be willing to give you links to their site as a thank you for the value they provide. You should also build up your relationships by giving useful content to other sites in exchange for links.
You can also find relevant resource pages by searching for keywords related to your business. Creating content that is well-written and helpful will attract webmasters and other readers. You should ask questions and provide valuable information in order to earn the trust of the audience. This will make your content a valuable link magnet and help you to attract links from other websites.
You can also find good resource pages by using a Chrome extension called Check My Links. This tool will help you determine whether the resource page you’re looking for has links to your website. You can also check out the MozBar tool to see whether the resource you’re considering has a good backlink profile.
Avoid broken link building
Whether you are new to SEO or have been in the game for years, there are a few things you should know about avoiding broken link building. It’s important to remember that a broken link will hurt your site’s search engine rankings. Thankfully, there are ways to avoid this.
The first step is to create a list of potential sites to contact. You can create a spreadsheet that includes a listing of the potential target sites and their URLs. This will allow you to see which sites are likely to be interested in linking to your content.
Once you’ve found the target sites, you’ll want to reach out to them with a helpful outreach email. Don’t worry about creating a long email; it’s best to keep your email brief.
If you are able to provide good, relevant content, this will make your link building campaign more successful. It will also appeal to the site owners and make it more likely to rank in the search engines.
You should also make sure you have a great deal of patience. Broken link building can be a slow process. It’s not always easy to find sites to partner with, and it’s unlikely that everyone will respond to your request. However, it is worth it in the long run.
When you’re searching for broken links, you’ll need to use tools like Ahrefs. These tools will help you determine which pages are dead, and you can then reach out to the webmasters.
Linkable assets are your website’s pitch
Creating linkable assets is a great way to get your site ranked for high-volume keywords. These are content pieces that provide useful information and data that your target audience is interested in. They also attract links and social shares. They can be tricky to create and require a bit of expertise. However, they can pay off in the long run.
Depending on your industry, you can choose from a variety of content formats to help you achieve your goal. While some formats are more effective than others, it’s important to identify which content format is best for your business.
These days, there are plenty of tools available to help you choose the right content format. One of the most popular is SEMRush, which will generate topic ideas. You can also check out Mozbar to see how many referring domains a certain ranking page has.
While you can use these tools to determine your own content’s linkability, you may find that you need to send an outreach email to publishers to help you get the word out. You can also write blog posts about common questions and answer them.
To make your content more comprehensive, you’ll need to identify content gaps. For example, a bedding store could build a resource page for healthy sleep supplements. These could include tips for ensuring a restful night’s sleep, a list of products that are good for sleeping, and how to keep pets off of the bed.
Create a linkable asset strategy
Creating a linkable asset strategy can be challenging. It requires time, resources and expertise. There are many ways to build your linkable assets, but it’s important to have a solid development process in place.
The best way to create a linkable asset is to identify search intent. This can increase your site’s visibility in the SERPs and increase the likelihood of getting links organically. To do this, use tools like SEMRush to find popular keywords, phrases and topics. This can then be used to create a topic ideation document, which pairs traffic intent with keyword opportunities.
The most important part of creating a linkable asset is understanding your target audience. This will narrow your marketing strategy and help you create content that will get backlinks. Knowing your target audience will also help you choose the most relevant medium for your content.
One of the best linkable asset examples is an infographic. This is a great way to get your message across without the need for a long article. But it’s not always as effective as it once was.
Another linkable asset is a list. People love lists, because they offer a lot of information. Creating a list can be a great way to generate interest and promote your brand. But, don’t make the mistake of simply copying someone else’s list. The best ones are unique and well researched.
