Using Link Building SEO to improve your site is a very important way of bringing more traffic to your site. It allows you to reach the people who are interested in your business. It can also help you avoid manual penalties and improve your search engine ranking.
Avoid manual penalties
Getting hit with Google penalties is not a pleasant thing. They affect your rankings, and can even harm your business. Thankfully, there are ways to avoid getting penalized. You can use a link monitoring tool, which can help you to avoid getting hit with manual penalties. You can also follow white hat link building tactics, which are more organic.
Link building is the most important offsite SEO activity. Links are the backbone of search rankings. You should have high quality links. If you have unnatural links, it can affect your rankings. You can use a proactive link monitoring tool to spot bad links when they appear, and you can manually remove them. These tools can also help you to recover from penalties.
When a site gets hit with a link penalty, it means that the site’s link profile has too many bad links. The links can be from guestbook pages, forums, or other user-generated content. Google’s algorithm also penalizes sites that use manipulative link building tactics. For example, Expedia was penalized because it bought links that did not relate to its products.
You can avoid manual penalties if you follow white hat SEO tactics and you make sure that your links are from reputable sites. You can also avoid getting hit with a penalty if you stay on top of algorithm updates. You should also monitor your rankings and make sure that you are working on areas that need improving. If your rankings suddenly drop, it is important to investigate and take action. This will help to restore your rankings.
If you have been hit with a manual penalty, it is important to submit a reconsideration request. You can do this through Google Webmasters. Once your request is received, Google will provide you with a list of the reasons for the penalty. You can then request that Google reconsider the penalty and remove the bad links. If you are not sure whether your link profile is affected by a penalty, you can also ask Google to disavow the links.
If you have been hit with fewer than 50 bad links, your site will be considered safe and you should be able to recover. However, if you have over 50 bad links, you may need to clean up your site. To do so, you can use a tool such as Link Detox, which can assess links from 25 different sources. After uploading links to the tool, you will be asked to prepare a disavow file. If you have been hit with a manual link penalty, it may take up to a year for Google to remove the penalty, so it is important to act fast.
You can also avoid getting hit with a Google penalty by using a proactive link monitoring tool. These tools can help you to spot bad links before they appear and will save you time.
