Having the best tools for link building can make or break your search engine optimization efforts. Whether you’re looking to drive traffic to your website, generate new leads, or increase brand awareness, there’s a tool out there that can help.
Moz Link Explorer
Previously known as Open Site Explorer, Moz Link Explorer is a link building tool that provides a comprehensive analysis of your website’s backlink profile. It can also uncover link opportunities and repair broken links.
This tool is easy to use and offers a comprehensive look at the backlink profile of your website. It shows you which links are most commonly used, the anchor texts you are using, the domains with high Domain Authority (DA), and the number of linking domains. It also shows you the number of sites linking to your competitors.
Moz also provides you with a Spam Score, which measures spammy links. It also provides you with a score for keywords, which shows you which keywords you should target. It also provides you with a list of top pages on your site. You can use this data to see what keywords your competitors are using and to identify keyword opportunities.
You can also integrate data from other sources, such as Google Webmaster Tools, to get a comprehensive view of your link profile. Links can be identified as broken or dead, and Moz will notify you if any of these changes occur.
Link Explorer is one of several components included in Moz Pro. It also includes Rank Tracker, which allows you to monitor the ranking of your site on Google. You can also access Speed Crawl, which lets you crawl your site faster.
Ahrefs Content Explorer
Whether you’re in the SEO industry or just an avid web user, Ahrefs’ Content Explorer is one of the best tools for link building. It’s easy to use, provides a lot of data, and has great filtering features. Using this tool can help you find gaps in your content and discover new content ideas.
This tool is free to use and offers a lot of features. It can help you analyze backlinks, uncover technical problems, and improve your organic search performance. This tool is also useful for competitive analysis. It can help you find gaps between websites, determine keyword competitiveness, and find out which websites are linking to your competitors.
It can also help you determine the relative popularity of your website’s backlinks. It uses a scale of one to 100 to give you a rating. This rating helps you determine whether the links you’re trying to obtain are relevant to your site. You can also request API data to use in other tools.
One of Ahrefs’ most prominent metrics is its Domain Rating. This metric is based on a website’s backlink profile, and is one of the most popular metrics for Ahrefs. It can help you determine whether or not your links are relevant to your site, and will give you a good idea of how much backlinks your site needs to gain in order to rank for more keywords.
Google Sheets
Whether you’re a link building veteran or a newbie, Google Sheets can help you analyze data and make more informed decisions. It can help you make your marketing efforts more efficient and collaborative. Using Google Sheets can also help you manage link building workflows.
For example, you can use the concatenate formula to bulk templatize metadata. Or you can use the SPARKLINE command to create simple visualizations from your data. You can use a range to select cells across a column or row. Alternatively, you can use UPPER and LOWER to create custom ranges.
If you want to analyze your link building efforts, you can use the link reclamation tracking sheet. It lets you keep track of backlinks, competitors, and social influencers. You can filter by time and keywords, and it even includes DA metrics.
You can also use the link building tool to send out outreach emails. You can track the success of your outreach campaigns by using the tool to track backlinks, mentions, and links. Using a tool like this can make your workflow more efficient and can help you avoid getting your emails filtered.
If you’re looking for more ways to customize your Google Sheets, you can install add-ons. These add-ons will increase the functionality and flexibility of your Google Sheets. However, keep in mind that you can only install add-ons that connect to your Google account.
Pitchbox
Whether you’re looking for new business leads, SEO metrics, or even a way to improve your outreach strategy, Pitchbox is one of the best link building tools out there. With this tool, you can manage your link building campaigns in one place, and have all the important statistics at your fingertips.
Pitchbox has several features, including the in-built email engine, Smart-AI function, and quality filters. While Pitchbox is not inexpensive, it does have a free trial period. During this time, you’ll get to test out the various features and see how it works for you.
Pitchbox also offers the capability of automatic follow-ups to multiple contacts. This can save you hundreds of hours. When you don’t get a response from a contact, the system will automatically send a follow-up email.
Pitchbox also has a management report, which provides a comprehensive view of your team’s activity. It compares data from various time periods to track your team’s progress.
Pitchbox also has an integrated email engine, which means you can send personalized emails automatically. Pitchbox has an impressive list of in-built link building campaigns, so you won’t have to spend time building a new campaign from scratch. You can also create your own campaigns and track their progress.
Followerwonk
Whether you are trying to build links, build an email list, or increase your brand’s social presence, Followerwonk is an essential tool. Specifically, Followerwonk is a Twitter analytics tool that provides a plethora of useful information.
For example, Followerwonk shows a real-time graph of a Twitter account’s follower numbers. Using this information, you can better understand your followers and how to engage them. In addition, you can use the tool to discover new influencers in your niche.
For example, Followerwonk allows you to search for Twitter users with specific keywords in their bio. This is a good way to identify new influencers and potential influencers that are following your competitors.
Followerwonk also helps you determine whether or not the people you are following are good for link building. This tool provides you with a list of the most influential users in your niche, with insights into their social graph and Twitter followers.
In addition, you can use the Sort Followers tool to sort your Twitter followers based on certain metrics, like age, Social Authority, or number of followers. This tool will help you pinpoint who to approach for link building or other marketing tasks.
Another useful feature of Followerwonk is the ability to export the results of a search as a CSV. This feature will save you time by giving you the ability to create a personalized report.
BuzzSumo
Using BuzzSumo for link building is a great way to increase your content’s visibility and engagement on social media. BuzzSumo offers a wide range of tools to help you track keyword mentions and uncover influencers. It can also provide a variety of competitive analysis and reporting tools.
BuzzSumo has an extensive database of influencers in a variety of industries. Its Influencers tool helps you find influential bloggers and journalists in your niche. It can also help you determine which of these influencers are the most popular. You can also use BuzzSumo to find bloggers who link to your content.
BuzzSumo also has a tool to track web brand mentions. You can create alerts to receive notifications via email. It will also display a graph of web mentions for your target term over time. You can also customize your alerts and set up Slack channels to receive notifications.
BuzzSumo also offers an analytics report called the Content Analysis report. The Content Analysis report goes beyond Google Trends, providing engagement metrics for topics. Using the BuzzSumo Content Analyzer, you can analyze URLs, domains, and Facebook pages. It works best for topics that have high search volumes.
BuzzSumo’s Suggest feature provides keyword suggestions. These suggestions appear below the search box. When you select one of these keyword suggestions, the Suggest feature generates content ideas. You can then select which topics you’d like to analyze.
SEMrush Backlink Gap Tool
Using the Semrush Backlink Gap Tool you can conduct a comprehensive backlink gap analysis and uncover untapped link building opportunities. You can then use the data to plan your outreach campaign. Identifying link opportunities and competitors is a good starting point for any link building campaign.
In addition to the SEMrush Backlink Gap Tool, Semrush provides other tools that help you manage your backlinks. The Rank Tracker and Content Explorer are tools that help you find the best websites to target. The Backlink Analytics tool allows you to quickly analyze competitors’ backlink profiles. The tool updates its charts with the metrics of the competitors you’re analyzing.
The brand monitoring tool in Semrush allows you to see mentions of your brand online. It also provides links to websites where you can reach out to earn links. The tool can also be used for keyword research and competitive analysis. You can also use the tools to identify toxic links. The links you find are then refined using filters.
The Link Building Tool in Semrush also provides a management interface for running an outreach campaign. You can search for domains that have opportunities to build links and conduct outreach directly within Semrush. You can also send outreach emails from the interface.